How to avoid getting your idea ‘cliched’ – News Couple
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How to avoid getting your idea ‘cliched’


This article has been translated from our Spanish version using artificial intelligence techniques. Errors may exist due to this process. Opinions expressed by Entrepreneur The shareholders themselves.

You are reading Entrepreneur United States, an international franchise of Entrepreneur Media.

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On July 16, 2017, director George Romero . If the name isn’t familiar to you, Romero directed and co-wrote the 1968 film Night of the Living Dead . If you still don’t know who he is, I can safely tell you that this movie director created zombies as we know them.

Before Romero revolutionized horror movies, the typical zombie was a type of humanoid robot that followed commands as a result of its magic. where Night of the Living Dead The concept changed drastically and the creature became a walking dead flesh-eating creature, which you can only kill by destroying its brain. looks familiar?

Zombie Romero has been so popular that it has featured before and after in all kinds of movies, TV series, plays, video games, comics, and books. And although every good cinematographer credits Romero with inventing such a popular character, it is said that – show yourself Here comes the terrifying thing about it – Romero didn’t receive a penny for his first and best-selling zombie movie.

Not only that, legend has it that he also received no payments from people who continued to exploit zombies (or variants of it). Although the series like the walking Dead or movies like vampire They have a story of their own, they could be considered derivative works of “Zombie Romero” if the concept is recorded correctly.

Why didn’t Romero become a ridiculous millionaire? night of the dead And royalties from all his zombie mods?

In short, not to kill them bored because of a mistake in the recording of the movie. The distributor registered Romero’s work under the name Flesh Eaters Night. Immediately after that, the filmmakers repented and changed the name to Night of the Living Dead And – small details – this change is not recorded.

Legend has it that to not register a film name change, US law at the time was on condition that the work was in the public domain. Which is why this movie (before the turn of the millennium with DVD) is sold in American supermarkets at ridiculously low prices and by many distributors.

Now, George Romero’s story ends well. He’s made several zombie movies, made a very successful career in movies, and lived well on the money he earned from his multiple (now well-recorded) works.

However, how many entrepreneurs have not met the same fate as Romero?

More and more begins- ups They understand the importance of protecting themselves legally. Despite this, the businessman is still reluctant to contact a lawyer when starting his business.

Some of the reasons are:

  • high legal fees and expensive paperwork;
  • lack of interest of a lawyer in advising a business who is just starting out;
  • Not knowing how to distinguish the fine line that divides a culture do it yourself from neglect of entrepreneurship;
  • The entrepreneur perceived the lawyer as a problem extinguisher rather than as an ally who could help prevent them; And
  • The entrepreneur prioritizes other expenses before legally protecting his startup.

The example of zombie Romero shows that entrepreneurs now not only have to comply with the minimum legal protections for their projects. The competition is better prepared and you have to take full care of your legal aspects Startups .

It is no longer sufficient to have a charter and just register your trademark, just as Romero is no longer sufficient to register the first name of Night of the Living Dead . More and more people are encouraged to start a business and only the best prepared come out in the future. let’s stay boot But do it smartly.



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