How to reach 2 percent and become extraordinary – News Couple
ENTREPRENEUR

How to reach 2 percent and become extraordinary


Eric Bartaker is a member of EO London, High-performance coach, award-winning entrepreneur and motivational speaker And author 3 alarms. Eric will lead a keynote lesson at the 2021 Web Summit in Lisbon, Portugal, on November 3 titled Improving Work-Life Balance, Productivity and Leadership.

Do you want to balance work and personal life, become a better leader and improve productivity?

To do this, you must reach your full potential. The problem, however, is that only 2 percent of people work to their fullest potential. This leaves many aspiring entrepreneurs and leaders feeling overwhelmed, stuck or out of balance. But it doesn’t have to be that way – and with proper training, everyone can break free from the 98 percent and become exceptional.

We asked Eric about his upcoming master’s lesson at the 2021 Web Summit in Lisbon, Portugal, titled Improving Work-Life Balance, Productivity and Leadership. Here’s what he shared:

In your personal experience, what are the negative effects of burnout/feeling of powerlessness on entrepreneurs?

Burnt. Low stress tolerance. poor health. bad relationships. Bad results. Low energy and motivation.

What advice would you give entrepreneurs who feel overwhelmed, stuck or out of balance?

Focus on IPA – not beer, but identity, productivity, and resistance.

  1. Get your ID correctly. Behavior follows identity. As children, we assumed different identities all the time. After we became a superhero or Wonder Woman, we simply acted with this character. We didn’t need to sign up for superhero behavior training. This ability to instantly choose and access an identity is present in all of us and simply needs to be reactivated. Determine your best shape in the three most important areas: your health, wealth, and relationships. Give this identity a name, define how you act, and do one thing a day that proves the hero version of you in each of these areas. Whether you’re showing up to the gym session you often overlook, having that tough conversation at work you’ve been putting off, or simply writing a simple note to a friend, partner, or family member.
  2. Design productivity into your days. Stop chasing productivity. Design instead, using three powerful actions. The evening routine comes first because a productive day never begins in the day, but the night before, with a good night’s sleep. Set a digital sunset in your home. Turn off all appliances and bright lights an hour before bed so you can boost the sleep-inducing hormone, melatonin, into your brain. This will help you get the rest your body and mind need. The morning routine comes next. Don’t overcomplicate this. Stick to the mantra of being creative before reacting. Work on your most important task in the first hour of the day instead of checking your email, social media or the news. Focus on the output, not the input. The workday routine finally comes. The average person loses 28 percent of their work day by inefficiently jumping from one task to the next. The estimated 28 percent per day across workweeks per year is a 13-week loss. That’s a full calendar quarter! Relive those thirteen weeks by focusing on time blocking and a single task. Allocate time slots in the calendar to complete your work and only focus on one task at a time within those blocks.
  3. Build your own vulnerability. Stress builds strength. No matter how aggressively we plan or execute, things will not go as planned. Dealing with setbacks is a normal part of life, and work and resilience have topped the charts as a buzzword lately. But to reach your full potential, you need something more than flexibility – you need fragility. My life changed when I read shatterproof by Nassim Taleb. Preventing fragility is a world beyond resilience. Resilient people survive stress and stay the same, while fracture-resistant people thrive precisely because of stress. They don’t stay the same. They come out stronger. We need to reframe stress in a positive way. With this in mind, I like to imagine life as a big mental gym. Every moment of adversity, an unexpected event, or something not going our way can suddenly become a gym workout in life. You won’t get physically stronger by going to the gym all at once. You have to go regularly and get your reps. So it’s about resistance to fragility. Every challenge can become an opportunity for growth if you choose to see it that way. The problem is not stress. it’s you.

Why do you advise businessmen to attend your session?

I think of working as hardware. If we want the hardware to function properly, the software must be coded correctly.

Entrepreneur is the program. Scale the entrepreneur, and you will have a better chance of expanding the business.

My session is focused on doing exactly that – helping entrepreneurs not only scale their companies, but themselves, so that they operate to their fullest potential.

Why do you think it is important to give back to the entrepreneur community by hosting this session?

Entrepreneurs drive the economies of the world, creating opportunities and jobs for many people. By helping them succeed, I help the world succeed.

If attendees at the Web Summit took away one important concept from your session, what would it be?

Abraham Maslow estimated that only 2 percent of people are working to their fullest potential. I think everyone can become exceptional, break free from the 98 percent, and join the 2 percent — and it’s never too late to start.

For more ideas and inspiration from today’s leading entrepreneurs, check out EO on Inc. And more articles from the EO Blog.



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