What is the secret to the success of the Shipper/3PL Partnership? – News Couple
LOGISTICS

What is the secret to the success of the Shipper/3PL Partnership?


Tags: 3PL, Partnership, Technology

Three cornerstones define a successful partnership: direct API integration, a common target customer, and a solutions-focused partnership mindset. When any of these pillars falter, the client suffers and this is unacceptable. As a 3PL, it is our responsibility to help clients relieve pain points and enable growth.

– Matthew Carpentieri
Vice President of Partnerships
Ruby Haas


It’s three simple keys: great communication, working with culturally like-minded sellers, and building a strong network to support the needs of our shippers. It is important to ensure that you are proactive and not reactive when there is a nationwide network. Building trust with your shipper so they know you have their support 24/7 is critical.

Richard Whitlock
President
CX Logistics
CLDA member


Agility is the key to successful relationships between shippers and their 3PL partners, with ongoing supply chain uncertainty across the road. If 3PL could run a dime and provide out-of-the-box solutions — such as multimodal alternatives — shippers would face fewer disruptions and delays in delivering their products.

— Charlie Medkiff
Senior Vice President, Global and Multilateral Customer Services
Odyssey Logistics and Technology Co.


Set clear expectations about service operations and costs up front, then communicate regularly. 3PLs must communicate if they are short of labor or capacity, and the shipper must provide good forecasts of incoming and outgoing volumes so that the 3PL can plan.

– David Glick
CTO
flex



Simplicity and ease are the two words I will use; Not many of them have the technological capabilities but that is the secret. There are a lot of moving parts and when it’s easy for both parties to work together that’s where the magic happens. Easy to communicate, easy to request quotes or information, user friendly technology. It really is that simple.

Sarah Barnes Humphrey
CITP


A comprehensive and flexible Request for Proposal (RFP) is essential to a successful partnership between shippers and 3 PLs. Market trends and consumer demand fluctuate, which directly affects capacity and rates. The RFP should entail proactive schemes for fast-moving and consistent communication between all parties in the midst of (non) anticipated variances. Everyone will benefit from the profits.

—Brock Romano, MS
Logistics Specialist
Total wine and more


The strongest relationships are built on mutually beneficial partnerships that advance access to rich data and intelligent business models. When a shipper is armed with powerful analytics tools and data and 3PL delivers the service in an unbiased collaborative model of assets, the alliance unlocks savings and service improvement.

– Tom Nightingale
Executive Director
AFS Logistics


Having clear service level agreements with the mechanisms and technology in place to monitor successes and opportunities for improvement, as well as having a deep understanding of the shipper’s overall supply chain and vertical industries. The secret to a successful Shipper/3PL partnership lies in these factors.

– Chuck Ulysses
chief revenue officer
Next Trucking


Adapting 3PL support to the shipper’s context, maturity, and specific needs over time is key. This means that 3PL provides a customizable drawer width for each customer, and that the shipper understands the relevant placements – what they can do and what needs to be done.

– Wael Shoaib
Executive Director
sword cube


Shipper and 3PL must communicate openly and transparently for a successful partnership. This can mean integrating systems, sharing data, discussing changes in the industry, determining compliance requirements for a retailer, and beyond. By practicing transparency, partners will gain a better understanding of each other’s operations, which in turn builds a resilient supply chain and a strong and lasting partnership. Transparency creates trust, accountability, agility and ultimately business growth.

– Kevin Williamson
Executive Director
RJW Logistics Group


Trust but verify. Set appropriate forecasts in advance, then monitor deliverability and billing on an ongoing basis. The tracking API/Service can help ensure that 3PL fulfills requests in a timely manner. Plus, sometimes using your carrier accounts can help, but 3PL often has better rates.

– Garrett Strebin
Executive Director
isopost


Having a clear management structure, proper technology applied, and continuous monitoring of agreed KPIs ensures that the business side is fit for growth. Equally important are the softer factors like regular communication and mutual trust which are key to building and maintaining a successful partnership with your 3PL.

—Marcus Cards
Vice President of Global Business Development
Supply Chain Solutions from Arvato


Flexibility and confidence. Our mission is to help clients grow business and profitability with a scalable, stable, configurable, affordable and API friendly solution. Any successful partnership also requires the ability and willingness to continually improve and work with clients on a proactive and honest basis, to arrive at workable solutions together.

– Smitha Raphael
Head product and delivery
Snap pepper


It starts with a strong foundation built on trust. As the saying goes – nothing will last if it is built on sand. Successful partnerships created to share the same goals and work tirelessly to achieve them.

—Florian Langenmayer
Head of Business Development USA
DACHSER Americas Air & Sea Logistics Corp.


A successful shipper/3PL partnership is built on trust. This is not just a seller-buyer relationship. 3PL works with the charger to solve problems. The best partnerships start with a shipper’s business plan, goals, and desired outcomes in mind. Then 3PL aligns its strategies to achieve measurable results.

— Lay Gentry
Managed Transportation Chief
Transportation Insight


It’s all about trust, and building an “open book” relationship. This is most easily achieved when 3PL is able to be 100% integrated into the supply chain from start to finish. This gives you a complete view of performance and spending, so you can negotiate fees accordingly.

– Jens Anderson
strategic advisor
Zencargo


trust. If the shipper knows that you really care about keeping them satisfied, a real relationship will be built. Putting in the extra effort to make the next move, even if it means sending it to your competitor, builds that confidence.

– Kristi Knell
CEO/President
Knichel Logistics


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Can traditional retail make a comeback? How do?

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